Since its inception in 1903, the Crayola® brand has grown into one of the most respected and recognizable brands in the consumer marketplace. Today consumers equate the brand with colour, fun, quality and development—all the characteristics that are reinforced in their growing product line which includes crayons, markers, colored pencils, paints, modeling compounds and craft and activity products for use in schools and homes. Currently Crayola® makes more than 100 different crayon colours as well as an array of materials to stimulate children's creative development -- while having fun!
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